Disney+ Brings HDR10+ to 1,000+ Hulu Titles — What That Means for Streaming, Creators & Display Tech
Streaming services keep raising the bar — and as of late October 2025, Disney+ has taken a bold step: it’s introducing the HDR10+ format across more than 1,000 Hulu titles, starting first on Samsung smart TVs.
What does this mean for the average viewer? Better colour, contrast and immersive visuals. But for creators, video editors, display tech professionals and streaming strategists, it signals a shift in how content is produced, delivered and consumed — one that you’ll want to understand.
1. What is HDR10+ and Why It Matters
HDR10+ is a next-generation High Dynamic Range (HDR) format that uses dynamic metadata to optimise brightness and contrast scene by scene. Samsung Global Newsroom+1 Unlike the older HDR10 standard which had static metadata, HDR10+ can adjust per scene — delivering deeper blacks, brighter highlights and richer colours.
For streaming platforms and display makers, that means the difference between good visuals and “wow” visuals. For creators and editors, it means your grading, colour-correction and visual effects work needs to account for these enhanced capabilities.
2. Disney+ & Hulu: The Strategy Behind the Rollout
According to the announcement via Samsung’s Newsroom, Samsung TVs will be the first to support HDR10+ on Disney+ and Hulu titles from 2018 models onward. Samsung Global Newsroom The rollout covers “over 1,000 Hulu titles” to start, with more Disney+ content to follow.
By picking Samsung first, Disney+ taps into a large user base of HDR-capable viewing environments while signalling its intent to compete aggressively in the quality streaming space. For creators, this means more viewers watching on high-end displays — and expectations rising accordingly.
3. Implications for Content Creators & Editors
For video creators, editors and motion graphics designers, this rollout has several key implications:
- Colour grading must account for HDR10+: When delivering content, ensure workflows support HDR10+ metadata and test on compatible displays.
- Design for premium displays: With more viewers on HDR10+ TVs, your visuals — titles, overlays, graphics — must look great on high dynamic range screens.
- Compression & streaming constraints: Even though HDR10+ offers richer visuals, streaming bandwidth and codec workflows still matter. Creators should optimise for HDR delivery without sacrificing performance.
- Audience expectation shifts: When big streaming platforms adopt advanced formats, viewer expectations go up — meaning your content needs to feel “premium”.
4. Display Tech & Viewer Experience
The success of HDR10+ isn’t just about content — it’s about the display ecosystem. Samsung’s participation is key: their TVs (Crystal UHD, Neo QLED, Micro RGB, etc.) from 2018 onward will support the format.
For viewers using older or non-Samsung devices, performance may vary — so creators should still consider fallback formats. But as HDR10+ adoption grows, content that’s “HDR-ready” will stand out.
5. What This Means for Streaming Platforms
Streaming platforms like Disney+ and Hulu are racing to differentiate through quality, catalogue and experience. Introducing HDR10+ is part of that strategy. It signals:
- A focus on premium visual quality as a competitive advantage.
- An acknowledgement of every display’s capability — not just standard dynamic range.
- A push for content creators to meet higher standards, making collaboration between streaming providers and production studios more critical.
6. Best Practices for Creators Moving Forward
If you’re creating content for streaming platforms today, here are some actionable takeaways:
- Ensure your logic chain supports HDR10+: From final output to streaming codec to display.
- Use HDR-aware tools: Colour grading, VFX comps and deliverables should account for HDR10+ metadata.
- Test across devices: While Samsung HDR10+ devices lead now, ensure fallback visual quality on legacy screens — maintain a high standard across the board.
- Think visual impact: HDR10+ emphasises the “wow” — so visuals, titles, graphics should leverage contrast, colour and depth intentionally.
- Stay updated: The streaming quality arms race won’t slow down — stay on top of formats (HDR10+, Dolby Vision, AV1, etc)
Conclusion
Disney+ bringing HDR10+ support to over 1,000 Hulu titles is more than a feature update — it represents a shift in how streaming, content creation and display tech intersect. For creators and designers, this is your cue to raise your visual standards, optimise for modern formats, and prepare for a future where “good enough” just won’t cut it.
Visual storytelling is evolving — and those ready to deliver in HDR10+ will lead the pack.
FAQs
Q1: What is HDR10+?
HDR10+ is an HDR format that uses dynamic metadata scene-by-scene to optimise brightness and contrast, delivering enhanced visual experience.
Q2: Which titles are initially supported in HDR10+ on Disney+?
The rollout covers over 1,000 Hulu titles, with additional Disney+ content to follow.
Q3: Which devices support HDR10+ for this update?
Samsung TVs from 2018 onward (Crystal UHD, Neo QLED, OLED, Micro RGB) and select Samsung monitors.
Q4: How should content creators respond?
Ensure their workflows support HDR10+ output, colour grade with HDR in mind, and test across both modern HDR and legacy displays.
Q5: Will HDR10+ replace other formats like Dolby Vision?
Not necessarily immediately. Dolby Vision remains widely supported. HDR10+ complements the ecosystem and opens new possibilities especially on devices where Dolby Vision isn’t supported.
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